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Product marketing and surveys

Product marketing and surveys
• Marketing positioning
• Consumer profiling and expectation surveys
• Product development
• Corporate image
• Ground/in-flight products and services definition, specification and implementation
• Benchmarking
• Internal and external products and services communication, advertising
• Partnership policy
• Passengers and front line staff focus groups
• Brand policy
• Business plan build up assistance
• Assistance in cabin specification
• Product and service suppliers selection